Top 5 Fashion Games in South Africa in Q3 2021

In the third quarter of 2021, the top 5 fashion games in South Africa showcased varied performance metrics across downloads, revenue, and active users. Here’s a detailed look at how each app fared.

Project Makeover from Magic Tavern, Inc. experienced a steady decline in weekly revenue, starting at around $27.3K at the end of June and dropping to approximately $16.4K by the end of September. Weekly downloads fluctuated, peaking at about 11.7K in late June and ending the quarter at around 10.2K. Weekly active users remained relatively stable, with a slight dip from 61.6K to 57.3K over the quarter.

Coven Fashion: Dress Up Game by Crowdstar LLC saw its weekly revenue peak at $9.1K in early August, before declining to roughly $4.3K by the end of September. Weekly downloads showed a modest increase, starting at 1.1K and ending at 1.5K. Weekly active users remained relatively consistent, hovering around the 3.9K mark throughout the quarter.

Pocket Styler: Fashion Stars from Nordcurrent UAB demonstrated impressive growth. Weekly revenue increased steadily from $1.2K at the end of June to about $3.8K by the end of September. Weekly downloads saw significant growth, starting at 5.8K and reaching a peak of 14.1K in mid-September. Active users also saw a substantial rise, from 10.3K to 23.8K during the quarter.

Super Stylist Fashion Makeover by CRAZY STYLE LTD had a more fluctuating performance. Weekly revenue started at approximately $937 and dropped to around $669 by the end of September. Weekly downloads began at 4.3K in late June and ended the quarter at 2.5K. The number of active users saw a gradual decline from 28.9K to 23.8K throughout the quarter.

Love Nikki-Dress UP Queen from Galaxy Play Technology Limited showed modest performance with weekly revenue starting at $882 and ending at around $413. Weekly downloads began at 770 in late June, with a peak of 1.4K in mid-September, before settling at 994 by the end of the quarter. Active users increased slightly from 4.4K to 4.8K over the same period.

These insights, provided by Sensor Tower, reveal the dynamic nature of the fashion gaming market in South Africa. For more detailed analytics and insights, visit Sensor Tower.